Post by account_disabled on Dec 24, 2023 15:13:45 GMT 10
Are you managing or planning to create a Facebook fan page? Do you use Like or Share buttons on the website? If so, you might be interested in Facebook Insights. What exactly is it? Facebook Insights are a useful tool for analyzing the online activities of users of your fan pages and websites that use one of its social plugins (e.g. Like button). After considerable simplification, they can be compared to Google Analytics. Fan pages There are two main ways to use Insights. Firstly, to analyze your own fan page, secondly, the website where you use social plugins. If you decide to monitor a fan page, you have two basic offers - users and interactions. The first is focused on the user. With its help, you can track active fans and their behavior.
As the name suggests, an B2B Email List active fan is one who has viewed or otherwise interacted with the page. Specifically, the one who viewed the page, wrote on its wall, clicked the Like button or commented on a post. image User statistics You can track the number of new and canceled likes for each day. Another option that Insights provides is socio-demographic data. image Sociodemographic data In other words, here you will find the percentage representation of users by age, gender, state, city or language. This can help you with your content selection. For example, if you find that the majority of fans are from Brno and are women aged 25-35, you will choose a style for communicating with them that corresponds to this age and local group of people.
When promoting your fan page on Facebook, you can also choose a filter that excludes the display of ads to other age groups and people living outside of Brno. The last part captures statistics of page views, bookmarks, media usage and external sources from which users come. image Fan activity Media usage refers to how many videos, audio tracks and photos users have viewed. Of course, only media placed directly on Facebook are counted, not videos on YouTube, etc. <s></s> The second offer is interactions. These are divided into likes, comments and unsubscribes. image Interaction statistics Interactions are among the most interesting of Insights. In the context of post data, they provide information about reactions to individual posts.
As the name suggests, an B2B Email List active fan is one who has viewed or otherwise interacted with the page. Specifically, the one who viewed the page, wrote on its wall, clicked the Like button or commented on a post. image User statistics You can track the number of new and canceled likes for each day. Another option that Insights provides is socio-demographic data. image Sociodemographic data In other words, here you will find the percentage representation of users by age, gender, state, city or language. This can help you with your content selection. For example, if you find that the majority of fans are from Brno and are women aged 25-35, you will choose a style for communicating with them that corresponds to this age and local group of people.
When promoting your fan page on Facebook, you can also choose a filter that excludes the display of ads to other age groups and people living outside of Brno. The last part captures statistics of page views, bookmarks, media usage and external sources from which users come. image Fan activity Media usage refers to how many videos, audio tracks and photos users have viewed. Of course, only media placed directly on Facebook are counted, not videos on YouTube, etc. <s></s> The second offer is interactions. These are divided into likes, comments and unsubscribes. image Interaction statistics Interactions are among the most interesting of Insights. In the context of post data, they provide information about reactions to individual posts.